Art Direction | Graphic Design | Product Photography
The #ForAllPeople campaign celebrates the diverse customer base of the award-winning skincare brand, The Better Skin Co. More than 40 real customers from all walks of life showed up and showed out for this one day shoot in Los Angeles, Ca. Participants ranged from human rights activist and Supermodel Beverly Johnson, to several very shy college students; to one fabulous West Hollywood drag queen, Roz –who all shared in the belief and transformative power of healthy glowing skin.
My objective for that day was to secure vibrant, usable content for video, web banners, and print ads.
Campaign Photographer: Tommy Augustus
Behind The Scenes
Supermodel Beverly Johnson
Web Banners
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Print Ads
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